Ampli.fy
The top content formats & types that earn AI search citations
There’s no denying it: Search behaviors have changed. As more queries are answered directly by AI Overviews, ChatGPT, and Perplexity, the shifts reshaping search are forcing marketers to rethink ranking and, just as crucially, learn how to write for AI search rather...
Social platforms draw consumers in, but conversions falter
Social media has become the No. 1 channel for consumers globally to find new products, ESW found. But trust in those checkout experiences remain elusive, creating a fragmented customer journey.
76% of AI Overview Citations Pull From Top 10 Pages
AI models draw on search engine indexes to enrich their static training data in a process known as retrieval augmented generation (RAG), so some...
New Study Shows Teens Are Increasingly Relying on AI Chatbots for Social Interaction
Are we pushing too fast, too soon on AI companions?
Snapchat Partners With TOGETHXR to Help Female Athletes Boost Their Presence
The initiative aims to tap into the rising popularity of sports on Snap.
TikTok US Sale Faces More Challenges With 59 Days Remaining
It seems like we're still a way off from a TikTok sell off deal.
X Restricts Emoji Use in Promoted Posts
X is informing advertisers that they can now only include one emoji in their ad copy.
Social Media Giants Hoping Trump Will Back Them in Opposing EU Penalties
Social platforms are taking a stronger stand in defiance of the latest EU penalties.
X Sees Revenue Boost After Launch of Latest AI Tools
Can X realign its revenue models around AI instead of ads?
Social media management should be intuitive, not an uphill battle
The social media landscape is constantly changing. Networks continue to evolve their algorithms, formats and functionality. Feeds are oversaturated....
Instagram Tests Auto Scroll Option for Posts
It could be a handy conideration in certain circumstances.