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Thought leadership remains highly valuable for B2B buyers

A new report from Edelman examining content on LinkedIn found that brands value professional insight and experience from other professionals.

LinkedIn tests frequent viewer feature

Premium users already see who views their profile, but the platform may also soon show how often someone stops by, according to Wired.

Elon Musk’s Grok AI faces legal challenges over nudification

Multiple plaintiffs allege that the chatbot is directly responsible for creating naked images based on photos taken of them as children, per Bloomberg.

SEO tools for SaaS: 13 best options to scale your content ops

B2B SaaS businesses achieve an average ROI of 702% from SEO, yet most teams are still using a SaaS SEO tool stack built for a different era of search. For marketing teams that haven’t revisited their SaaS SEO tech stack recently, now is the time. The tools that...

5 best CRMs for HR businesses in 2025

Human Resources firms face a unique set of challenges when managing client relationships. From tracking candidate pipelines and coordinating with...

7 best CRMs for roofing businesses in 2025

Running a roofing business is tough. You're juggling estimates, managing crews, and trying to keep customers happy. On top of that, most roofing...

5 best CRMs for landscaping businesses in 2025

Landscaping companies juggle seasonal crews, multiple job sites, and weather-dependent schedules — all while trying to track customer...

5 best CRMs for mortgage businesses in 2025

As a mortgage professional, your livelihood depends on leads — how well you generate, capture, manage, and nurture them. And at some point, those...

How I use content mapping to deliver the right message at the right time

A few years ago, I led a product launch campaign for a SaaS platform targeting mid-sized marketing teams. We had solid content — blog posts, email...

My 12+ favorite SEO tools for auditing and monitoring websites

People love SEO analysis tools. I know because I’ve been sharing my most-used SEO tools on LinkedIn for years, and these posts have always been...

What We Learned From Studying Our Own “AI Proof” Keywords

I asked our ace data scientist, Xibeijia, if she could help me build a profile of “AI proof keywords”. By “AI proof keywords” I mean queries that...

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