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Meta glasses face more challenges

Sales are strong but customer misuse has prompted bans, restrictions and a new market of apps that will alert people when camera-equipped devices are nearby.

Instagram stresses the importance of captions

The platform offered guidance on what makes text compelling and said creators should aim to tell a story or offer useful information.

Will Meta be found guilty of driving social media addiction?

A high-profile case in the U.S. got underway last week and the company may be on the hook for as much as $1 trillion in damages, but questions linger.

Product SEO: 8 Strategies That Drive Demand for B2B & SaaS

Product SEO is one of the highest-leveraged — and most overlooked — strategies in B2B and SaaS marketing. While most teams pour resources into top-of-funnel content, the pages that actually drive pipeline decisions, such as feature pages, comparison pages, and pricing...

Multi-agent AI systems — how this AI tech stack can power your marketing org

It feels like not that long ago, companies were just starting to talk about AI in their operations. You had highly specific use cases or industry...

4 shopping trends to expect in uncertain financial times [data + how marketers can adapt]

If you've watched the news recently, the possibility of a recession has captured everyone’s attention. Most reputable sources say it's too soon to...

The best video marketing channels to grow your brand this year

Video is no longer a nice-to-have. It’s now an absolute must and should be at the forefront of any marketing strategy. With almost half of Gen Z and...

Should We Stop Creating Informational Content?

Is informational content still worth it in the age of AI Overviews? Discover how to rethink informational content to drive value, trust, and product...

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