Ampli.fy
Meta announces AI support for SMBs and rural companies
Joel Kaplan, Meta’s chief of global affairs, said the initiatives were part of a broader push to help U.S. entrepreneurs use artificial intelligence tools.
TikTok users are motivated by affiliate links
Donte Murry, the platform's director of beauty, wellness and personal care, told Glossy that it was important to meet shoppers where they are.
Snapchat Shares Notes on the Effectiveness of Skippable Versus Non-Skippable Ads
Skippable ads are good for recall, but that may not always be a positive.
Google Tests AI Versions of High-Profile Influencers
The bots will be trained on the creators' content and input.
Google Shares Data on NBA Finals Related Search Terms
The NBA Championship series gets underway this week.
New Insights Highlight X’s Shift to the Right Under Elon Musk
Democrat users report increasing unease at X’s changes.
How Sprout’s social team measures Owned Media Value (and other ROI metrics that matter)
You understand the value of social media. You see the engagement, the community building, the real-time conversations. But when it comes to...
These AI workflows can 10X your marketing productivity [+ video]
Time is money in marketing, so why not use AI workflows to boost productivity? I spoke with some of my colleagues at HubSpot, and they say they've...
Turn customers into community members — how community transformed the Gymshark experience
My transformation from serving customers to nurturing a community didn't happen overnight. It started with a crisis. Gymshark’s infamous Black...
X Adds Verification Explainers to Avoid EU Fines
The EU Commission is examining X's updates verification program for potential deceptive behavior.
Meta Shares Ad Tips based on 1 Million+ Ad Creatives
A look at some of the latest ad trends, including use of Meta's evolving AI tools.