Ampli.fy
4 Prompt Tracking Mistakes — Whiteboard Friday
Are you measuring AI visibility wrong? Tom Capper reveals the 4 biggest mistakes in AI prompt tracking and 4 creative ways to expand your list of prompts.
Seed Keywords: The Starting Point for SEO Research
Every successful content strategy starts with a short list of simple words. Before I ever open a keyword research tool, I write down a handful of phrases that describe what my business does or what my audience searches for. Those phrases are seed keywords, and they do...
Reddit Announces New Conversation Research Tools and Updated Ad Options
Some handy new data tools from Reddit.
Meta Hints at New Oakley-Branded Smart Glasses
Meta's new smart glasses are set to be launched later this week.
What is LinkedIn marketing ROI (and why does it matter)?
LinkedIn marketing ROI is the return you earn from the time, money and resources you put into LinkedIn campaigns. It’s how you measure whether...
Pinterest and e.l.f. Beauty Team Up to Help Users Tap into Pin Trends
The activation will highlight your ideal color palette in Pins.
TikTok Launches New AI-Powered Ad Creation Tools, Integrations with Adobe and WPP
Some handy new video creation features for TikTok advertisers.
WhatsApp Launches Ads in Status Updates, Channel Subscriptions
WhatsApp is looking to integrate ads into the app (again).
Threads Adds Spoiler Tags for Posts
A new option to encourage more TV show discussion in the app.
11 UK social media marketing conferences in 2025
Marketing is never a solo effort; one of the best ways to grow in your career is by learning from your peers. Staying up to date on ever-changing...
Meta Adds VR-Based Avatar Achievements to Drive More Interest in its Next-Level Experiences
The new quests provide a direct link between Meta social apps and its VR experiences.