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Snapchat releases data on video ad performance
The app used eye-tracking and a brand equity framework to determine how its user base responded to branded Commercials on Snapchat.
Meta launches America’s Workforce Academy
The regional jobs and training program will partner with local construction companies in areas where the company is building data centers.
SEO “Chunk Optimization” is Overrated
Across LinkedIn threads and AI‑SEO guides, the promise is the same: format your content into perfect “chunks” and you’ll get chosen for Google’s AI...
How To Create a CRO Strategy That Turns Traffic Into Revenue
Most teams chase traffic but ignore conversions. Learn a proven CRO strategy that turns visitors into revenue by aligning UX, trust signals, and...
Meta Rolls Out Changes to its Ad Billing Settings
Meta will now charge you at launch for your campaigns.
X Publishes Guide to NFL Engagement and Opportunities
New insights to help you plan for the upcoming NFL season.
TikTok Joins INTA Counterfeit Goods Education Initiative
TikTok will look to expand its efforts to combat fake product listings.
YouTube Adds Artists Engagement Options to YouTube Music
Some new additions to mark YouTube Music's 10th birthday.
Google Expands AI Mode to More Regions
Google's also rolling out more AI search elements.
31 best Instagram Story ideas for brands and creators
Instagram Stories show up prominently at the top of a user’s Feed–a prime spot to stay top-of-mind to your followers without disrupting the browsing...
Meta Adds More AI-Powered Ad Options for Your Holiday Planning
A range of new AI-powered ad tools, as well as improved creator collaboration features.