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The Free Tools SEO Strategy: How to Rank With Calculators, Converters, and Generators
That’s the free-tools SEO strategy: instead of writing another guide, you build a small, genuinely useful tool, put it on a page, and let it rank for a query that has huge demand and almost no good competition. Done right,…Read more ›
X adds Grok-powered insights to Ads Manager
The move represents the platform’s latest artificial intelligence integration advance, and could eventually lead to full advertising automation.
How Sprout Social approaches social intelligence
The real value of social media data isn’t found in a retrospective report or a passive marketing dashboard. True social intelligence is defined by...
How I Use My AI Marketing Assistant After 200+ Hours
Here’s me letting my AI assistant code something for me, while I contemplate the AI doomsday scenarios. But debating the impact of AI on our jobs...
Agentic Marketing: What’s the Big Deal and How to Get Started
You give it a goal like “plan the launch campaign for our new feature,” and it runs the whole job. It pulls competitor positioning, drafts the...
We Analyzed 137K Sites: 97% of llms.txt Files Never Get Read
Using Ahrefs Web Analytics and Bot Analytics, we analyzed the server logs and live traffic of 137K domains, plus the user agents hitting all of...
Meta continues to deflect concerns about facial recognition features
The company has deflected multiple reports, including a new one from Wired, as it attempts to reassure the public that it’s taking “a thoughtful...
TikTok bans AI-generated voices in shopping livestreams
The platform said that livestreams could no longer feature non-real-time verbal interactions, as reported by Pyments.
Reddit campaigns drive performance on and off the platform
New data from the app showed that Reddit ads had a halo effect and impacted promotional reach across multiple surfaces.
U.K. outlines plans for teen social media ban
The government said it would “learn the lessons from Australia’s experience” and implement a more effective policy, but core questions linger.
Pinterest adds AI updates for SMBs
The platform is building out its artificial intelligence-powered Performance+ suite with a new customer acquisition feature and a one-click Shopify...