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AI influencers: What consumer sentiment data tells brands

As you scroll through your TikTok or Instagram feed, you’ll no doubt come across at least a handful of influencers trying to sell you something by wearing the latest viral lip gloss, hopping into luxury cars, and taste-testing popular treats. But what if I told you...

Edits app gets speed curves and auto audio balancing

The new features will enable creators to change the playback speed of their videos and ensure better audio experiences.

Instagram experiments with sports feature

The app is seemingly experimenting with a new, dedicated sports engagement option.  

TikTok marketing: How to build a winning 2026 strategy

Key takeawaysTikTok’s largest user base is aged 25 to 34, making it a strong channel for reaching both Millennials and Gen Z with real purchase intent.A complete TikTok marketing strategy combines organic content, creator partnerships, TikTok ads, and TikTok SEO to...

Content moderation in 2026: A complete guide for brands

Key takeawaysContent moderation is the process of reviewing, filtering, and responding to user-generated content on your social channels to protect your brand, your audience, and your team.The five main types of moderation (pre, post, reactive, distributed, and...

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