Ampli.fy
Profound vs. AthenaHQ AI: Which AEO platform fits your growth stack?
AI-referred traffic has increased by 600% since January 2025, and marketers are racing to understand what that means for brand discovery. For teams seeking clarity on how AI impacts brand and pipeline means investing in new tools like Profound or Athena AI for Answer...
Is AI Killing Web Traffic? How AI Overviews Impact Organic Website Traffic
Every few years, marketing headlines announce the demise of one foundational strategy or another. First, email; then blogging; then search engines. Now, with the rise of AI comes the question, “Is AI killing web traffic?” — But the curiosity is actually warranted. As...
YouTube Add New CTA Options for Promote, More Images in Community Posts
Also, now you can re-process edited auto-dubbed clips.
Elon Musk Threatens Legal Action Over Apple’s App Store Rankings
Elon says that APple is deliberately restricting promotion of both X and xAI.
LinkedIn Adds ‘Mini Sudoku’, its Sixth In-App Game
LinkedIn’s added yet another in-app puzzle game.
Snapchat Launches ‘McDonaldland’ AR Experience
Snapchat will play a part in McDonald’s latest multi-platform promotion.
Threads Reaches 400 Million Users, Closing in on X’s Usage
Threads is steadily becoming a real competitor for X.
12 types of influencers that are reshaping digital marketing
The influencer marketing space is hot, and navigating it demands clarity. With a diverse array of follower tiers, content categories and emerging...
Brick by brick: Adapting influencer strategy for the era of algorithmic discovery
Social media has undergone a fundamental shift. What was once a space defined by who you followed is now driven by what you care about. Algorithmic...
Here’s how to prove marketing’s pipeline value & revenue impact to your CFO
Chief Financial Officers (CFOs) are wired to want proof, not promises. While we marketers light up at impressions, and engagement — excuse the stars...
Buyer persona essentials: My top tips & examples to inspire yours
As I was scrolling on Facebook today, I noticed two ads. One was offering me 20% off at a store that I've never heard of before. It felt completely...