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X introduces video reaction option for iOS
The “Reply in post” feature allows users to respond to content with a filmed selfie overlay, making it easier to share reaction commentary.
Meta rolls out global expansion of teen content restrictions
The company’s 13+ limitations are designed to prevent younger users from accessing inappropriate content.
Google Provides Insights Into the Latest Halloween Search Trends
The latest Halloween trends via Google Search.
YouTube Provides AI-Powered Data on Content Impact
The report will provide AI-powered insight into your broader brand impact in the app.
Meta Adds More Languages to AI Translations for Reels
The option will also lip sync your voice to the translated language.
Post Performance Report: Brands from regulated industries making social media less spooky
We’re back with another installment of the Post Performance Report (PPR)—a series where we compile and analyze social media posts and campaigns...
Why brands should stop overlooking their most powerful influencers: customers
Every January, I sit down to write my predictions for the year ahead in social media and consumer behavior. And this year, one trend stood out to me...
Loop Marketing strategy: A framework for stellar AI-era growth
Something’s been throwing marketers for a loop lately. (Eye-roll level pun very much intended.) Instead of turning to Google for the answers to all...
I Asked 20+ Marketers for Their Best Marketing Books. Here’s the 15 Books They Recommend
To find out, I asked the speakers and panelists at Ahrefs Evolve, our conference in San Diego from October 13-15, which books they actually read and...
Why user-generated content (UGC) matters + how to do it right
User-generated content (UGC) refers to content created by your customers about your brand or its products. It’s so simple that you’ve probably...
Edits Gets New Fonts, Halloween Sound Effects, and More
Edits is also getting a new media kit-style option for creators.