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How to cross-post on social media (the right way)
As social media users spread their attention across multiple platforms, more brands are expanding their presence to meet them there. According to our 2026 Social Media Content Strategy report, 87% of marketers plan to show up on more networks this year. Cross-posting...
Australia considers algorithm opt-out laws
Following the country’s social media restrictions, The Guardian reported that the government was exploring ways to let people control what they see in apps.
Organic reach: What it is and how to improve it in 2026
Organic reach feels harder to earn than ever, with marketers worldwide reporting declines across social media platforms. According to Sprout’s 2025...
Generative Engine Optimization Tools that Marketing Teams Actually Use
If you‘ve noticed your brand appearing less frequently in ChatGPT answers, you’re not alone. Savvy marketers are using generative engine...
How simple semantics increased our AI citations by 642% [New results]
Like your weird uncle, nobody knows exactly how AI engines choose the sources they cite. But experiments are starting to point to ways you can get...
LinkedIn Articles Are Getting More Citations in AI Responses
If you’re looking to get more mentions in AI responses, LinkedIn should be on your radar.
13 social media scheduling tools to save tons of time in 2026
Key Takeaways Social media scheduling tools help you plan and publish posts across platforms, keeping your content consistent. Scheduling posts...
X Provides Tips on How to Maximize Your Ad Campaigns
Some pointers for your X ad campaigns.
Instagram Rolls Out Algorithm Control Option to All English-Speaking Users
Now you can tell Instagram what you want to see more of in your Reels feed.
LinkedIn Chief Announces New Book on AI Job Search Impacts
The book will explore how AI is changing the professional landscape.
YouTube Updates Ad Placement Rules Related to Dramatic Content
YouTube will now allow certain dramatic depictions of controversial issues to be monetized.