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Meta raises the price of its Quest VR headsets
The company attributed the increases to rising hardware costs, but the move may also point to a larger strategy to step back from its metaverse plans.
X launches new Cashtags format on iOS in the US and Canada
The feature gives users embedded market information with real-time prices and is another step toward creating a fully functional banking experience in the app.
HubSpot’s Transactional Email Pricing Guide — Essential Business Communication Add-On
HubSpot‘s Transactional Email add-on is a specialized email delivery solution that helps businesses send automated, relationship-based...
How to get more followers on your business Instagram
With more than 1 billion monthly active users, Instagram is one of the most essential social media platforms for marketers and business owners to...
Microsoft Excel: Easy guide for beginners with formulas and more
Microsoft Excel know-how is so expected that it hardly warrants a line on a resume anymore. But how well do you really know how to use it? Marketing...
Content Syndication: What it is & how to do it successfully
Content syndication is the secret to getting your excellent content in front of more people. Instead of posting your content on your site only,...
You Can’t Track AI Like Traditional Search. Here’s What to Do Instead.
Assistants like ChatGPT, Gemini, and Perplexity don’t show fixed results—they generate answers that vary with every run, every model, and every...
Dissecting Nike’s social media strategy: Lessons in influencer marketing and driving culture
Nike’s social media strategy isn’t just about selling products—it’s about chasing the impossible and shaping global culture. The brand’s historic...
How to blend web analytics and digital marketing analytics to grow better
When I started in content marketing in 2013, my digital marketing analytics strategy was refreshing Google Analytics to check if page views were up....
How HTML, CSS, and JavaScript work together in web design
Do you need to learn HTML, CSS, and JavaScript in web design when you can easily create websites with AI-powered tools? That’s a question that...
Brand strategy 101: A marketing pro explains the important elements of a company branding plan
Whenever I work on branding with companies, I see everyone light up about the tactics. It’s fun to play with logo makers, brainstorm names with...