Ampli.fy
How to measure employee advocacy success in 2026
Key takeawaysThe most important employee advocacy metrics tie directly to business outcomes: reach, engagement, leads, hires, and ad spend saved.Calculating employee advocacy ROI means assigning dollar values to revenue, recruiting savings, paid media savings, and...
Social media in healthcare: A compliance guide for 2026
Key takeawaysSocial media in healthcare builds patient trust, supports recruitment, raises public health awareness, and creates direct communication channels with patients, but compliance with HIPAA, FDA, and FTC regulations is non-negotiable.A documented healthcare...
What options exist for running AEO without a large team?
Companies without the internal resources or budget to build a dedicated search department still need to know what options exist for running AEO...
From Prompts to Priorities: A Practical AI Visibility Workflow
Move beyond basic prompt metrics and transform AI visibility data into business priorities. Learn how to evaluate LLM recommendations, track...
TikTok shares Black Friday/Cyber Monday promotion tips
The app published a series of videos that examined how companies including Princess Polly, Dossier and SharkNinja boosted their brand exposure.
Australia prepares to sue social platforms over age violations
Bloomberg reported that the government planned to sue Meta, TikTok, Snapchat and YouTube for alleged non-compliance with a nationwide ban on teen...
Instagram announces next phase of Rings creative talent awards
The promotional event is designed to highlight the app’s top creators, and features judges including Donatella Versace and A$AP Rocky.
YouTube inks affiliate deal with AliExpress
Creators will be able to tag the company’s products in their videos and earn commissions for any resulting sales.
Snap taps Robert Downey Jr. to promote Specs
The actor was named chief customer experience officer and will create videos demonstrating the capabilities of the company’s augmented reality...
Reddit adds AI-powered ad guidance tools
The platform has a new campaign planner element and a way for brands to improve their optimization scores using customized recommendations.
Social media KPIs: 31 metrics to track in 2026
Key takeawaysSocial media KPIs are the specific metrics tied to your business goals, not just any number you can track.The most important KPIs fall...