Ampli.fy
Building a martech stack: Eliminating the complexity tax for decision velocity
Marketers are drowning in data. But when it comes to actual, meaningful insights, they’re parched. You know the feeling. Pretending everything is under control as you navigate between countless dashboards, open tabs and versions of the same spreadsheet, pining for...
Schedule Threads posts: The definitive guide for brands and businesses
Threads is moving rapidly and has turned into a place where quick dialogue reaches new audiences. And because it sits inside the Instagram ecosystem, it’s easy to cross-post and build reach without starting from scratch. But brands now have yet another social network...
xAI is Planning to Release Various Concerning AI Bot Personas
Back-end code entries point to additional xAI companion bots coming soon.
20 Instagram trends you need to know this year
Blink, and you might miss an Instagram trend: keeping up with what’s hot on this 2 billion monthly user app could be a full-time job. Or, you could...
How to use Facebook for business: A beginner’s guide
With billions of monthly users, Facebook has a massive following, bringing with it substantial ad reach and strong discovery potential. It can...
Getting Started With Google Ads [Infographic]
Some pointers to help you maximize your Google Ads efforts.
TikTok Implements Five Hashtag Limit for Some Users
The move seemingly aims to improve the presentation of clips in-stream.
Meta is Consolidating More of its Detailed Ad Targeting Options
Meta's looking to push advertisers towards trusting its AI targeting tools.
Snapchat Launches ‘Buddy Passes’ to Boost Snapchat Membership
Buddy passes will enable Snapchat+ members to share a free week of access with friends.
LinkedIn Adds More Post-Level Analytics Updates
Some new post-level insights to help guide your LinkedIn strategy.
The easy formula to calculate true CAC across all your marketing channels
Most companies calculate their customer acquisition cost (CAC) incorrectly. They focus on individual channel metrics, such as $50 from paid ads, $30...