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The best brands on Instagram in 2026 (so far)
We’re back with another installment of the Social Futures Report—a series where we compile and analyze social media posts and campaigns inspiring us, and break down what makes them so genius. We don’t just examine the flawless creative execution of every post or...
Meta highlights creation tools for AI glasses
The company shared examples on Instagram featuring new video capture modes and device-specific editing features.
Hashtag holidays that need to be part of your strategy in 2026
Social media may be saturated, but brand engagement isn’t dipping. Four in five consumers say they’ll interact with brand content as much or more...
How to calculate and boost your Pinterest engagement rate
Pinterest is a discovery-first platform where people search, plan and save ideas over time. Engagement often builds slowly, which is different from...
X nears completion of search code rewrite
The platform’s head of product, Nikita Bier, also said X was improving bot detection in order to mitigate the effect of artificial intelligence...
X appeals $140M penalty from the EU Commission
In a post from the platform’s Global Government Affairs team, X questioned the original investigation and called the challenge a “landmark case.”...
Threads now offers simplified sharing to Instagram
A new share button allows users to add public content automatically to Instagram Stories, potentially increasing views per post.
Brands see biggest growth on TikTok but organic reach is slowing on Instagram
The 2026 Social Media Benchmarks report from Emplifi also showed flat to negative follower growth on X, as well as the latest metrics for LinkedIn...
WhatsApp adds catch-up function to group chats
The platform’s Group Message History will give admins the option of forwarding up to 100 previously submitted messages to new members.
14 GEO Conferences to Attend in 2026
Now, it commands its own conference circuit, operating alongside dozens of dozens of established SEO and marketing conferences that have added...
AI Mode: Features & Ranking — Whiteboard Friday
Analyze early data from Google’s AI Mode in STAT. This study of 40,000 keywords reveals a mere 12% overlap with traditional organic rankings and...