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Meta will use off-site activity to customize feed and AI responses
The company’s artificial intelligence chatbot will know what websites users have visited and use that information to tailor its algorithmic experiences.
How social listening boosts customer advocacy in 2026
Key takeawaysSocial media listening reveals what customers actually want. Acting on real feedback (instead of guessing) is what earns advocacy.Tracking mentions, sentiment, and competitor conversations helps you find your most loyal customers. Once you spot them, you...
Snapchat Shares Research into Evolving Car Buying Trends
Snapchat could play a key role in driving auto purchases.
YouTube Highlights Top Trends of 2025, Adds Personal Recaps
An overview of the year that was on YouTube.
Meta Shares Reels Tips for Marketers
Some valuable pointers on how to create more resonant, responsive Reels.
Brand Trust: What is it and why it matters
Consumers, especially Gen Z, are pickier than ever. Prices are higher and the economy is in flux, meaning they need to make sure every box is...
How to master social media for UK healthcare recruitment
Social media for healthcare recruitment might not sound like the obvious way to hire. But it’s quickly becoming one of the best. This is because,...
Google Tests Direct Link To AI Mode From Search
Google is looking to make it easier to connect with its AI chatbot experience.
Use the Ick to Create Better Marketing
Our expert this week has a few hot takes. Here's one: "Any marketer that says they've never felt the ick from marketing isn't a true marketer. You...
15 Social Media Marketing Trends for 2026 [Infographic]
A look at some of the key trends that will shape social media marketing in 2026.
How to create an Instagram marketing strategy (2025 guide)
With over 3 billion active monthly users, Instagram is one of the busiest intersections online. But figuring out how to turn all that potential into...