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Obstacles in marketing automation and how to fix them [2026]

Most obstacles in marketing automation aren’t actually automation problems. 86.4% of marketing teams now use AI somewhere in their workflows. Yet, measuring ROI still tops the challenge list at 33%, according to HubSpot’s 2026 State of Marketing Report. Ultimately,...

Meta makes Muse agents speak

The artificial intelligence-powered tool will be able to recognize conversation queries and respond in a voice selected by the user.

Meta, TikTok and Google push back on California law

The online giants are arguing that a new law set to take effect next year violates First Amendment rights and oversteps regulatory boundaries, per Reuters.

2026 employee advocacy stats to secure C-level buy-in

Securing C-suite buy-in isn’t about passion—it’s about proof. To make your vision land, lead with the numbers. When you take an employee advocacy program up the chain, the right employee advocacy statistics are the backbone of your pitch. Decision makers want to...

It’s about social media discoverability, not followers

For years, brands on social have chased follower count. More followers meant more reach, more reach meant more engagement, more engagement meant more sales, more sales meant more budget. Rinse and repeat. But that playbook is dated. Today’s social networks run on...

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