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Google expands ad frequency controls
Advertisers can now apply exposure optimization options to video campaign groups across multiple promotions.
TikTok and Madonna set in-app livestream record
A recent Q&A with the pop star celebrated the release of her upcoming “Confessions II” album and drew more than 2.1 million concurrent viewers.
TikTok Confirms Joint Venture to Comply With US Law
It looks like TikTok will remain available to US users.
X Experiments with Paid Promotion Tags In-Stream
The tags would bring X more into line with other social app disclosure features.
Threads Experiments With Animated Stickers in Posts
A new option to spice up your Threads?
Large Scale Studies Fail to Link Social Media Use to Teen Harms
As more regions consider teen restrictions, the data suggests that this might not be effective.
Snapchat Adds New Insights to Family Center
Snapchat’s looking to provide more assurance for parents.
Google Adds Search Data to Demand Gen Campaigns, Improved CTV Conversion
Google’s latest Demand Gen updates could help you drive improved response.
Twitter SEO: How to boost visibility on X and Google
Search behavior has fundamentally changed. Today, discovery happens everywhere, and users now find products, solutions and brands directly on social...
The gentlemen’s agreement that netted 210,000 subscribers. [Steal this play.]
“SMASH that like button,” the host says, and your eyes roll back so far you can see your own medulla. “And don’t forget to subscribe!” If you make...
How to Make Every Click Count with Search Experience Optimization
Go beyond rankings with Search Experience Optimization (SXO). Learn how to use user behavior data to improve clicks, engagement, and conversions.