Ampli.fy
40 YouTube stats marketers need to know in 2026
Think you know YouTube? The numbers might surprise you. Here are 40 YouTube stats that matter most in 2026, and what they mean for your brand. Key takeawaysYouTube reaches every generation. The largest age group is 25–34, but use is strong across ages, ethnicities,...
What is Bluesky, and should your business be on it in 2026?
No time to read? Check out the audio version of this post. Bluesky isn’t the new kid anymore. It’s grown into a platform with 44 million users with real communities and staying power. So should your brand be there in 2026? Here’s everything you need to know. Key...
How travel influencers are transforming the UK tourism industry
The creator economy has turned the tourism industry on its head. Today, UK travel marketing runs on influencer partnerships. Travel influencers are...
What we learned building SalesBot — HubSpot’s AI-powered chatbot selling assistant
When I first joined HubSpot’s Conversational Marketing team, most of our website chat volume was handled by humans. We had a global team of more...
How Australian brands can use chatbots to improve customer care
Australian customer care teams are under more pressure than ever, managing rising ticket volumes, stretched resources and increasingly multilingual...
Automated email segmentation: Setting up for better targeting
Automated email segmentation uses dynamic rules and real-time data to group contacts automatically, eliminating manual list updates while boosting...
Top 7 use cases for AI personalization in marketing
As a marketer and consumer, few can explain the impact of AI personalization quite like yours truly. I’ve created (and received) hundreds of...
Best AI workflow automation tools for growing businesses
AI workflow automation tools connect apps, data, and departments to execute tasks automatically — reducing manual work and improving efficiency...
AEO vs. GEO explained: What marketers need to know now
Marketers use AEO and GEO interchangeably, but there is a difference, and that’s what will be defined and explained in this article. In brief, AEO...
Fresh Content: Why Publish Dates Make or Break Rankings and AI Visibility
Fresh content or content freshness simply means how new or recently updated a page is. Keeping your content up to date tells Google and AI...
TikTok Adds Seasonal Animations, Personalized Year in Review Summaries
TikTok's looking to get into the spirit of the season.