Ampli.fy
Pinterest offers predictive optimization for Performance+
The platform’s new campaign optimization score uses artificial intelligence to help advertisers measure key ad elements to create more effective campaigns.
Threads advertisers will no longer need an Instagram account
Platform owner Meta is gradually separating the two apps and will stop requiring businesses to have identical usernames on both platforms in order to run promotions.
Meta updates its Threads Marketing API
New features include supported App Ads to facilitate ad buys and Reply Moderation Tooling to provide more posting options in third-party platforms....
X announces, then retracts, updated revenue share incentives
The platform first said it would give more weight to impressions from a user’s home region before owner Elon Musk canceled the plan following user...
New Mexico jury approves $375 million in civil damages against Meta
The landmark ruling found the social media giant liable for failing to protect children from online predators, according to Reuters.
YouTube expands Shopping Affiliate Program access
The platform lowered the follower threshold from 1,000 to 500, allowing more creators to earn sales commissions from video links.
How to build trust with local government social media strategy
Social media has evolved into a key connection point between local government agencies and the public. According to the Q2 2025 Sprout Pulse Survey,...
Is AI Content Bad for SEO? No, and It Never Will Be (7 Reasons)
The real issue was never AI or “automatically generated content” itself. Google penalizes the same thing it always has: content that is thin,...
Google brings Gemini AI-powered tools to its marketing platform
New elements are designed to improve ad performance and engagement tracking, as well as assist in campaign setup.
Meta adds more tools to help businesses drive in-app sales
Meta announced a range of new in-app shopping updates at ShopTalk 2026.
Snapchat adds AI-powered image-to-video generation to Lens Studio
Augmented reality developers will be able to create their own effects and integrate those clips into their Lenses using a closed-prompt approach.