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Why employee advocacy matters in 2026 + what actually works
Employee advocacy is when your team shares company content or messages on their personal social media. And it’s more powerful than ever: As audiences continue to lose trust in brands, letting employees tell the story brings authenticity (and reach) no ad can buy. Read...
How Sprout Social approaches social intelligence
The real value of social media data isn’t found in a retrospective report or a passive marketing dashboard. True social intelligence is defined by the action an organization takes based on those social insights. It means closing the gap between discovering a real-time...
Brand monitoring: The 2026 guide for business impact
Key takeawaysBrand monitoring is the ongoing process of tracking, analyzing, and acting on what people say about your brand across social media,...
TikTok for business: How to grow your brand in 2026
Key takeawaysA TikTok Business account is free to create and gives you access to analytics, ad tools, TikTok Shop, and the Commercial Music...
I Built a Content Library That Lets Me Search, Analyze, and Repurpose My Buffer Posts
LinkedIn is the social media platform I hang out on the most, and Buffer is great at helping me show up there. I use Buffer to schedule and publish...
What Is a Good Domain Rating? (With Real Data)
Domain Rating (DR) is Ahrefs’ measure of how strong a website’s backlink profile is, on a scale from 0 to 100. It’s relative by design: your score...
107 SEO Statistics for 2026
Curious about the state of SEO in 2026? Then look no further. We’ve curated, vetted, and categorized a list of up-to-date stats below. Contents Top...
SEMRush offers AI discovery tips for brands
As artificial intelligence searches increase, companies need to consider how to best optimize their reach in order to meet users where they are.
Reddit launches video replies
Users will be able to offer video responses in comment threads, although subreddit moderators will be allowed to disable the feature.
LinkedIn expands in-app mobile post boosting
The simplified, paid feature lets users put ad dollars behind organic posts and build a broader presence on the platform.
Meta tests connected Series reel option for video creators
The Instagram and Facebook feature offers link shortcuts and collections available on creator profiles, according to TechCrunch.