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Google provides more Demand Gen ad features
Updates like affiliate location extensions in Google Maps and one-click ads on YouTube Shorts are meant to speed up conversions.
Instagram chief shares algorithm insights and posting tips
In a new series of videos, chief Adam Mosseri addresses concerns about algorithmic influence and suggests how creators can improve their results.
The future of generative engine optimization: How 5 GEO trends reshape loop and inbound marketing
GEO has found its place in the search landscape, and it’s reasonable to think that the future of generative engine optimization is guaranteed....
LinkedIn’s new tool lets you test the outputs of various AI models
The testing tool is designed to help LinkdIn members select the best AI tool for their use case.
Social media usage can impact kids’ reading skills
A recent study published in the Journal of Research on Adolescence found that teens who use apps regularly can struggle with word recognition and...
Snap CFO steps down
Derek Andersen’s departure comes as the company undergoes layoffs and faces stagnant user growth ahead of the launch of its AR glasses.
Meta sued by Consumer Federation of America
A new lawsuit alleges that the company profited from scam advertising and intentionally allowed fake promotions to continue despite public promises...
YouTube expands access to AI likeness detection tools
The platform will now allow actors, athletes, creators, musicians and others to detect and request removal of deepfake images and videos.
Google updates Ad Advisor with additional agentic safety features
The artificial intelligence-powered tool will now include elements to help marketers troubleshoot elements and obtain instant certifications.
Meta previews updates for its Edits app
At a webinar to celebrate the video editing platform’s one-year anniversary, the company announced improved captions, as well as better effects...
Meta plans large-scale job cuts beginning in May, says Reuters
The company is reportedly looking to reduce its global workforce by about 10%, or approximately 8,000 people, as it increases its reliance on...