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Microsoft expands LinkedIn seniority targeting to more ad objectives
The company has extended the ways marketers can refine their promotions based on specific data sets.
Snap opens pre-orders for Specs AR glasses
The $2,195 devices come in two sizes and feature hundreds of custom built Snap Lenses, but the company faces stiff competition from Apple and Meta.
Snap acquires spatial AI developer Illumix
The deal aligns with Snap’s push to compete Meta and Apple in the artificial intelligence wearables market.
Snapchat is growing its presence in India
The app is expanding its user base and ad business in the region, and currently has more than 250 million monthly active users there.
TikTok launches micro-drama development program
The app is partnering with Sundance Institute to help train the next generation of filmmakers on how to create a short-form narrative series.
WhatsApp adds new features ahead FIFA World Cup 2026
Updates include soccer-themed calling effects, stickers and updated icons to encourage fans to engage on the app during the games.
Meta launches creator assistant chatbot
The artificial intelligence-powered bot is designed to help creators by answering their questions and providing insights via the messaging interface.
Google tests Search profiles
The new feature allows brands and creators to create custom search result listings using information gathered from social and video platforms.
On-page content formats answer engines actually favor [new research]
It seems like every brand is scrambling to get a piece of the pie in this new answer engine optimization (AEO) world. But what if you could get...
Announcing the First Batch of Speakers for MozCon NYC 2026
Is AI search making your brand harder to find? Meet MozCon NYC 2026’s first speakers and learn how to win SERP visibility, answer engine citations,...
5 Takeaways from Google’s GEO Guidelines
What do Google's official GEO guidelines mean for the future of search? Learn why SEO still matters, structured data myths, and how to adapt your...