Ampli.fy
How to Use LinkedIn: A guide for marketers, brands and teams
LinkedIn isn’t just a digital resume anymore. It’s a growth engine for your brand or career to connect, share ideas and grow your reputation. Whether you’re building a personal brand, leading a team or looking for new job opportunities, learning how to use LinkedIn...
It’s all about you
It’s a marketer’s dream: Hosting a sold-out event for 10k attendees. That brands are begging to be a part of. Oh, and that was headlined this year by none other than Taraji P. Henson, Kerry Washington, and Jennifer Hudson. That’s Shareese Bembury-Coakley’s reality as...
Are Virtual Influencers the Future of Marketing, or Untrustworthy Advertising (Top 15 Virtual Influencers)
Just last week, I purchased a yoga mat after seeing a sponsored post on Instagram from fitness influencer Cassey Ho. Ho commands a large following...
Turn Your Restaurant Into a Booming DTC Business
Jen Liao transitioned her popular restaurant into the full blown DTC brand, MìLà, turning her family recipes into a thriving food business. She...
Wholesale Clothing Vendors in the USA: Top 24 Picks (2024)
Want to start a clothing business but stuck on where to find suppliers? Learn the top 24 wholesale clothing vendors in the US and their minimum...
Wholesale Boutique Clothing: 9 Best Suppliers + Sourcing Tips (2024)
Explore the best nine places to buy wholesale boutique clothing, with tips for finding a reliable wholesale partner for your fashion brand.More
How to Avoid Search Over-Optimization
But can you go too far? Can you over-optimize? Google says “yes”, in two ways. Harmful over-optimization is, as Google’s Gary Ilyes puts it,...
How Georgia-Pacific uses retail media networks to reach customers
Georgia-Pacific advertises its popular paper brands – including Brawny, Angel Soft and others – on retail media networks. Overseeing these campaigns...
Google Ads turns 23: A look back at the biggest changes and advances in search
It’s that time of year again – happy birthday, Google Ads! Historically, we’ve celebrated the big day every five years by putting together a tribute...
What Is Bounce Rate, and Does It Matter in 2023?
Unravel the mystery of bounce rate as we explore its evolution from Universal Analytics to GA4. Discover why Google redefined this metric, how to...
Meta Outlines its Approach to Brand and User Safety with New Mini-Site
Meta’s new initiative outlines its core safety and responsibility principles, which feels like a counter to X’s recent shifts.