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Claude integrations worth adding to your GTM stack

Most marketers use an AI assistant at work, but constantly switching between Claude, a CRM, and other apps breaks focus. That is where Claude integrations come in. Claude integrations link external tools and services directly to Claude, Anthropic’s AI assistant. The...

Every OpenAI Publisher Partnership, and How Often ChatGPT Cites Them

Each deal works roughly the same way: the publisher licenses its content to OpenAI, and ChatGPT shows summaries of that content with attribution and a link back to the source. That makes these publishers some of the most visible sites…Read more ›

The 25 Best AEO/GEO Experts to Follow in 2026

Research is how you answer these questions, and how you keep up with what’s changing in AI search. These are the 25 people publishing the most original research on AI search, and the ones worth following. I started with a…Read more ›

AI Overviews Currently Appear for 83% of Branded Searches

That prompted us to investigate AI Overviews for branded searches on a larger scale. We found that AI Overviews now appear for 83% of branded queries, potentially reducing clicks to brands’ own websites and giving third-party sources like Wikipedia, YouTube…Read more...

Grow As a Creator with Creator Camp: Growth, Starting June 1

The most common question I've heard in our Discord this year went from "I don't know what to post" to "I'm posting consistently. Now how do I...

How to optimize for AI overviews (AIOs): A complete 2026 playbook

Google AI Overviews appear in Google Search results for a growing share of queries, and if your content isn’t structured to earn a citation, you’re...

How to rank in AI Overviews on Google and beyond

Growing up, the only “top 10” I cared about was MTV’s Total Request Live (TRL). When I started working, that became the top 10 results in the Google...