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Meta Continues to Miss the Mark With New App Additions
Has Meta built any meaningful new element in its apps in the last five years?
Why employee advocacy matters in 2025 + what actually works
Employee advocacy is when your team shares company content or messages on their personal social media. And it’s more powerful than ever: as audiences continue to lose trust in brands, letting employees tell the story brings authenticity (and reach) no ad can buy. Read...
The Easiest Way To Upload YouTube Shorts (Desktop + Mobile)
YouTube Shorts are bite-sized vertical videos that can supercharge engagement with your audience. Shorts are 15-60 seconds in length, and they’re...
Always Up-to-Date Guide to Social Media Video Specs
Last Updated: November 21, 2023 Staying relevant and capturing your audience’s attention is a constant challenge for marketers. And now that brands...
YouTube Steps Up its Fight Against Ad Blockers with New Load Delays
YouTube's had enough of users cutting off its ads.
Meta Provides Expanded Access to its Content and Library API to Facilitate Data Research
Meta's Content and Library API provides expanded data access to approved research partners.
How to Find, Use, and Create Instagram Reel Templates
With the ever-growing popularity of Instagram Reels, many content creators are looking for ways to save time and get more videos into the algorithm....
35 Instagram Statistics That Matter to Marketers in 2023
Instagram evolves so quickly, we’re practically dizzy watching the changes. In 2023 alone, features shifted and warped at a staggering speed as...
9 Social Media Competitor Analysis Tools That Will Help You Win
Social media competitor analysis tools should be a staple in every social manager’s toolbox. Unfortunately, there’s often a temptation to focus...
Competitive monitoring: tracking the competition to stay ahead
As more companies adopt an omnichannel approach to engage with customers, keeping up with competitors can be challenging. What are they posting on...
3 Native Entrepreneurs in Different Sectors
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business...