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Snapchat launches pitch for B2B ad spend

A new campaign ties back to efforts to promote the opportunities to reach key decision-making audiences in the app, which could present all-new considerations for B2B promotions.

Meta opens early access to advanced Muse features

The company’s vision seems to be that Muse can help make people’s wants a reality by undertaking tasks on their behalf, thereby enabling more opportunity for exploration.

LinkedIn tests advanced creator discovery to power brand campaigns

As validation from credible subject matter experts grows more important, creator marketing has become a bigger part of B2B strategies.

What is Substack? Everything businesses need to know

What is Substack, you ask? Substack is a major platform in the world of online publishing. Traditionally, writers, journalists, and essayists used the platform. But, as with all of the internet, Substack has evolved. Now, businesses are using it as a direct line to...

12 best email marketing tools for automotive businesses in 2025

Email marketing needs in the automotive industry are unique. Dealerships, repair shops, and automotive service centers face challenges that differ significantly from those in other sectors. These challenges include managing long sales cycles that span months,...

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