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Meta Reports Improved App Promotion Performance via AI Targeting
Meta says that its evolving AI models are driving more valuable results for app advertisers.
Social media hiring in 2025: How to build a high-performing team
Social media has become an incredible marketing channel to find, engage, and convert just about any niche audience. But there’s a lot of nuance needed to be successful. That’s why social media hiring matters in 2025: Brands need specific skills to cut through crowded...
5 Tips to Help Maximize Your TikTok Marketing Approach in 2024
Some notes to help guide your TikTok marketing approach.
3 Tools to Use Instead of LinkedIn Elevate (Now That It’s Gone)
LinkedIn Elevate shut down as a standalone tool back in December 2020. Ever since, some of its features have been integrated into LinkedIn Company...
Snapchat Announces New Entertainment Measurement Partnership with Samba TV
The partnership will provide more insights into the performance of promotions in the app.
X Says That There are Now 750k Jobs Listed via X Hiring in the App
X may have tapped into a significant new opportunity with X Hiring.
TikTok Launches 2024 Marketing Calendar to Assist in Your Planning
Some helpful pointers for your 2024 TikTok campaigns.
2024 Social Media Image Sizes for All Networks [CHEATSHEET]
Social media image sizes seem to change constantly. One moment you have the perfect cover page for your account. The next, it’s been resized and...
The Top 3 Reasons Consumers Read Blogs & How to Attract Them in 2024 [New Data]
Including blogging as a part of your marketing strategy could bring you more customers. According to our State of Marketing report, blogs are among...
Website Copywriting: 11 Expert Tips to Increase Conversions
A 2023 State of Content Marketing report by SEMrush revealed that 37% of brands surveyed say they outsource copywriting. If you fall in the 63% and...
The state of SEO in 2024: Are you AI-ready? by Cynthia Ramsaran
As search marketers brace themselves for SEO’s next chapter, it’s easy to get caught off guard by disruptions from generative AI advancements like...