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How to Optimize for AI Search: A Guide for You and Your AI Agent

It might sound like a completely new discipline. For the most part, it isn’t. Google says its AI search features still rely on its core search systems. Your content still needs to be crawlable, indexable, and useful. Microsoft says that…Read more ›

Google provides more Demand Gen ad features

Updates like affiliate location extensions in Google Maps and one-click ads on YouTube Shorts are meant to speed up conversions.

Instagram chief shares algorithm insights and posting tips

In a new series of videos, chief Adam Mosseri addresses concerns about algorithmic influence and suggests how creators can improve their results.

Elevate customer loyalty through tailored experience by Comarch

Imagine walking into a hotel room and discovering a personalized note next to a plate of your favorite food. Opening the note reveals information...

Google is shutting down websites made with Business Profiles

Websites made with Google Business Profiles will be turned off in March. Customers attempting to visit your website will then be automatically...

Supercharge your SEO tool stack for 2024 with AI

We’ve turned the page on 2023, a year marked by the meteoric rise of AI-driven tools and their significant impact on the SEO landscape. As we begin...

Last call for Google Ads API v13

Google Ads API v13 will sunset on January 31, 2024. All API requests will start to fail for those still using v13 from February 1, 2024 onwards....

Take your career to the next level: Become a search marketing master in 2024

With a new year comes a fresh set of obstacles and opportunities… especially for us search marketers: Generative AI is here to say… ignore at your...

6 tips to build PPC client relationships

Running an effective PPC campaign for your client is one thing, but building a successful relationship with them can be a different ballpark....

Google Search home page broken on Android devices using Firefox

Google’s home page is currently broken on some Android devices using Firefox mobile as a browser. The Google home page loads a blank screen. Google...

Driving Sales with Digital PR: What E-commerce Brands Need to Know

When done correctly, digital public relations enables brands to elevate their presence in online news publications while boosting website authority...

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