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LinkedIn shares guidance on effective event marketing
Head of Ads Jae Oh said that brands with a wider outreach strategy and follow-up plans are more likely to see extended engagement and reach.
Snapchat pitches its ad platform to SMBs
The app’s effort to promote its younger audiences may be good for smaller brands but may alienate larger clients.
Meta announces date for 2026 Conversations event
The fifth annual messaging conference will be held on June 3 and will showcase artificial intelligence innovations and upgrades to WhatsApp,...
Reddit launches new public beta integration with HubSpot
Linking the two platforms will enable streamlined post scheduling and access to advanced tracking and insight tools.
YouTube expands C-SPAN partnership
The move is part of a larger celebration honoring the 250th anniversary of the U.S., which will also include a new America 250 Hub.
Snapchat highlights opportunities for insurance brands
A new study from Snap and Ipsos found that Snapchat users were more likely than non-users to own at least one insurance policy.
Meta updates Threads API with more third-party app integration
Major changes include new ways to schedule and publish content and manage engagement.
Social media benchmarks: 2026 data + tips
How do you know if 100 likes is good or not? That’s where social media benchmarks come in. They show you what’s typical for metrics like engagement...
The Complete AI Research Workflow: From Prompt Discovery to Content Creation
Is your content strategy ready for the newest evolution of search? Learn an easy 5-step workflow to track AI visibility and optimize your content...
Advocacy groups warn against adding facial recognition to Meta AI glasses
A coalition of more than 70 civil liberties, domestic violence, reproductive rights, LGBTQ+, labor and immigrant advocacy organizations has...
NiemanLab offers advice for posting news on X
In addition, X’s Head of Product Nikita Bier has offered advice on how publications can better engage with the app’s user base.