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Amplitude Marketing Blog

Why you need a CRM System

Why you need a CRM System

Lead generation is the lifeblood of any successful sales career so let’s be blunt: if you think managing those vital resources with Excel, Outlook, or Word is the way to go, you’re doing yourself and your business a disservice.

With technology rapidly proliferating, there’s no reason to not use a customer relationship management platform or CRM. In short, CRM refers to practices, strategies, and technologies companies use to manage and analyze customer interactions and data throughout the customer and sales life cycle.

6 Gorgeous Color Palettes

6 Gorgeous Color Palettes

I needed a break from all of the news this week and thought you did too.

Here are 6 gorgeous color palettes designed to relax and inspire.

Understanding Lead Scoring

Understanding Lead Scoring

Lead scoring is a sales and marketing methodology for ranking leads in order to determine their sales-readiness. You score leads based on the interest they show in your business, their current place in the buying cycle and their fit in regards to your business.

Ampli.fy July 26, 2019

Ampli.fy July 26, 2019

A weekly roundup of the most interesting links we've come across The Top Challenges Facing Sales Teams   How to Choose the Right Social Media Platform for Your Business    LinkedIn rolls out new feature to help SMBs promote their service offerings   How...

Use UTM codes to track your online marketing

Use UTM codes to track your online marketing

A crucial aspect of being a great marketer is being able to measure your success. Building UTM codes that track your campaigns is the best way to measure results. In this blog post, you’ll learn what UTM codes are, how to use them, and how to build them.

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